SurgyCRMThe Healthcare-Native Hospital CRM
Capture every inquiry, track every journey, and turn patient experience into measurable revenue — WhatsApp-first and HIS-integrated.

40–60% of Patient Leads Quietly Leak Out
Inquiries from website, chatbot, calls, WhatsApp and walk-ins live in spreadsheets and personal phones. Most never get a follow-up call.
No Visibility on What Drives Footfall or Revenue
Marketing spends are flying blind — leadership can't connect a campaign or referral to the patient who actually got admitted.
Patient Complaints Surface on Google, Not Internally
Without a structured feedback loop, dissatisfied patients leave 1-star reviews before any staff member is even aware.
Field Sales & Doctor Referrals Are a Black Box
Sales reps and referral relationships have no GPS check-ins, visit logs, or claim trails — only month-end excel guesses.
Every Patient Inquiry in One Inbox
Capture leads from your website, AI chatbot, WhatsApp, call centre, walk-ins, campaigns and referrals into a single triaged inbox. Priority and source badges, per-lead progress bars, an HIS-verified pill once a lead converts to a real billed appointment, and List / Kanban views your coordinators can actually work.
Multi-Channel Capture
Website, chatbot, WhatsApp, call centre, walk-ins, referrals and Excel imports — one inbox.
HIS-Verified Conversion
Leads flip to "HIS verified" only when they match a real billing event — not a self-reported claim.
Track Every Milestone — and the Revenue Behind It
Pre-built journey templates for Cardiac Surgery Recovery, Maternity, Oncology and chronic care orchestrate every milestone — pre-op, surgery, post-op, follow-up. Each stage shows realized vs pipeline revenue, overdue tasks, and next scheduled procedure so nothing (and no rupee) slips.
Milestone Templates
Cardiac, Maternity, Oncology and custom pathways — deployed in a click.
Realized vs Pipeline Revenue
See ₹ realized, pending and at-risk on every patient — live.
Doctors, Diagnostics & Insurers on One Ledger
Manage referring doctors, diagnostic centres, medical-tourism facilitators and insurance partners in one place. Track referrals sent, revenue attributed and commission owed per partner — with the top-performing partner surfaced on the dashboard.
Partner-Level Revenue
Per-partner referrals, revenue and status — active or dormant, at a glance.
Commission Trails
Every referred patient stays attached to its partner through billing — no month-end excel.
A 24×7 AI Concierge on Your Hospital Site
One-line script embeds Surgy Assist on your hospital website. It answers FAQs in English and Hindi, detects emergencies and hands them to a live line, and creates a fully-typed lead in SurgyCRM on the first message — with the whole conversation attached for the coordinator who picks up next.
Auto Lead Creation
Every new visitor conversation becomes a structured lead — no manual entry.
Emergency Handoff
Chest pain, bleeding, breathing distress → instant handoff to your emergency line.
Bedside QR Feedback → Ticketed Resolution
Unique QR codes at every touchpoint — wards, OPD, billing, discharge. Patients scan and raise a request, complaint or feedback in seconds; each one becomes a tracked ticket on a Kanban board with acknowledge → assign → resolve stages, SLA countdowns and L1 / L2 escalation to leadership.
QR at Every Touchpoint
Wards, OPD, billing, discharge — one scan, no app install, no login.
SLA-Driven Escalation
Overdue tickets escalate automatically — the CEO sees what the ward missed.
GPS-Verified Field Sales & Doctor Referrals
A native Flutter app (Android & iOS) for your business-development team — punch-in / punch-out attendance, GPS-verified doctor and corporate visits, photo-stamped breadcrumb trails, a live team map, and end-of-day summaries. Leadership finally sees who's meeting whom, which doctors are referring, and which territories actually earn.
Live Team Map
Real-time agent positions colour-coded by duty status — on field, in meeting, in transit.
Breadcrumb Visit Trail
Every visit stamped with GPS, time and photos — no month-end excel guesses.
How SurgyCRM Fits Your Hospital
Three architectural choices that make SurgyCRM the only CRM that actually survives day-to-day in a hospital.
HIS-Integrated, Excel-Friendly
Connects to your Hospital Information System for live attribution. Until then, daily Excel / CSV uploads keep you fully operational — you go live in week one, not month six.
WhatsApp-First Communication
Every patient nudge and internal alert flows through your verified WhatsApp Business Account — the channel patients actually read.
Multi-Location, Whitelabelled
Multi-tenant SaaS with tenant-isolated data, per-location dashboards and a fully whitelabelled subdomain under your own brand.
What Hospitals Get Within 90 Days
Lead capture across every channel
Reduction in lead leakage
Recurring chronic-care visits
Average issue resolution SLA
Hospital CRM Questions, Answered
What is a hospital CRM, and how is it different from a hospital HIS or HMS?
A hospital CRM (customer relationship management system) manages the patient relationship — leads, inquiries, feedback, journeys, referrals and communication. A HIS / HMS runs hospital operations — EMR, billing, pharmacy, IPD and OT. SurgyCRM is the revenue and patient-experience layer that sits on top of your HIS: every inquiry, complaint and follow-up is tracked in the CRM, and every conversion is verified against the HIS billing record.
Does SurgyCRM integrate with our HIS / HMS, and can we start without it?
Yes on both. SurgyCRM connects to major Indian and international HIS/HMS platforms via HL7/FHIR-style APIs or scheduled data syncs — so lead-to-revenue attribution becomes automatic. If your HIS integration isn't ready, you go live on day one with daily Excel / CSV uploads; the HIS layer is added in parallel and attribution flips to live automatically once it's connected.
How does SurgyCRM handle WhatsApp communication with patients?
SurgyCRM is WhatsApp-first. Appointment confirmations, journey reminders, feedback prompts, doctor referral updates and internal alerts all route through your verified WhatsApp Business Account using pre-approved message templates you control from Settings → WA Templates. There's a built-in send log, a test-send tool, and an opt-out trail — so every outbound message stays compliant.
How does QR-code patient feedback work at the bedside?
Unique QR codes are placed at every touchpoint — OPD reception, wards, billing, discharge. Patients scan with any smartphone camera and submit a request, complaint or feedback through a mobile web form — no app install, no login. Each submission becomes a tracked ticket on an internal Kanban board with an owner, SLA countdown, L1 / L2 escalation and a full audit trail — so issues get resolved inside your hospital instead of ending up as 1-star Google reviews.
How is patient data secured, and is SurgyCRM DPDP-compliant?
Patient data is tenant-isolated per hospital, encrypted at rest and in transit, and access is governed by role- and branch-scoped permissions with a full audit trail. SurgyCRM is built for India's Digital Personal Data Protection (DPDP) Act and aligned with global healthcare data norms — every user, action and record has an accountable trail.
Does SurgyCRM support multiple hospital branches, doctors and role-based access?
Yes. SurgyCRM is multi-tenant with multi-branch support — each centre has its own leads, staff, QR codes and dashboards, with consolidated analytics across the group. Users are provisioned per branch with fine-grained module access (Leads, Journey, Referrals, Chatbot, Feedback, Analytics, SurgyField) and role labels for Admin, Member, Viewer or custom roles like OT Nurse or Pharmacy.
Can SurgyCRM be whitelabelled with our hospital brand?
SurgyCRM ships on your own branded subdomain with your hospital's logo, colours and chatbot identity as standard — patients see your brand end-to-end. Full whitelabelling — a custom root domain, branded transactional emails, and a brand-owned Android app listing — is an optional paid add-on, scoped and priced during onboarding based on the domains, mail systems and app-store accounts involved.
How fast can we go live with SurgyCRM?
A standard rollout takes 4–6 weeks. Week 1–2: tenant provisioned, users and branches configured, WhatsApp Business Account verified. Week 3–4: QR codes deployed at every touchpoint and lead capture goes live across website, chatbot and call centre. Week 5–6: HIS or Excel data pipelines are stabilised and the full V1 platform — leads, journeys, referrals, feedback, SurgyField — is operational.
Ready to turn every patient interaction into revenue?
See SurgyCRM live on your hospital data in a 30-minute walkthrough.
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